Equity Product Marketing Manager

Boston, Massachusetts, This role is part of the product marketing team for Columbia Threadneedle Investments focused on our equity product line. In this role you will be responsible for developing messaging and positioning of our products and translating them into compelling marketing materials targeting financial advisors. You will work cross-functionally with sales, product and investments, as well as partner with internal marketing colleagues to amplify product messaging across sales channels, thought leadership and digital strategies. New York City Residents Only: The estimated base salary for this role is $88,600 – $119,500 / year. Base salaries are determined in part based on job-related knowledge, skills, experience, and geographical work location. In addition, most of our roles are eligible for variable pay in the form of bonus, commissions, and/or long-term incentives depending on the role. We also have a competitive and comprehensive benefits program that support all aspects of your health and well-being Responsibilities Create product specific marketing collateral and develop key messaging to promote our equity product line. Ensure product marketing material is updated on a regular basis and compliance approvals are obtained as needed. Understand our equity products, their differentiators, and how to appropriately position them with our clients and prospects. Create and write product marketing communication materials to support programs/initiatives, including tactical sales opportunities.

Establish metrics, measure results and use the results to make recommendations to enhance product specific marketing initiatives/programs. Required Qualifications 3-5 years of product marketing, or related experience. Self-starter, flexible and adaptable to change Strong project management skills with demonstrated ability to manage multiple priorities and deadlines. Ability to think strategically, coach and influence people at all levels of the organization. Excellent written and verbal communication skills. Proven ability to work with cross-functional teams. Ability to translate complex concepts into easy-to-understand language. Ability to manage multiple projects simultaneously. Preferred Qualifications Bachelors degree or equivalent. Financial Services (specifically asset management) experience preferred.

Excellent Microsoft PowerPoint skills. About Our Company Millions of people around the world rely on Columbia Threadneedle Investments to manage their money. We’re intentionally built to help our clients succeed, backed by a global team of 2,000 people including more than 450 investment professionals sharing global perspectives across all major asset classes and markets. At Columbia Threadneedle, you’ll find the promise we make to our clients is the same one we make to our employees: Your success is our priority. In addition to our competitive total rewards package, employees stay with us because of our culture and commitment to their development. And, backed by the strength of our parent company, Ameriprise Financial, we are committed to providing you with the tools, resources, recognition and rewards to help you shape the career you want. Ameriprise Financial is an equal opportunity employer. We consider all qualified applicants without regard to race, color, religion, sex, national origin, genetic information, age, sexual orientation, citizenship, gender identity, disability, veteran status, marital status, family status or any other basis prohibited by law.

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