Manager – Gaming Group Digital at MTN

Job Description

The Manager: Gaming will be responsible for driving MTN’s execution of Gaming in e-sports or tournaments, sports betting, and publisher partnerships to increase adoption and grow revenues across all OpCos. Initiate partnerships with leading industry partners with the aim of executing Go-to-market plans to ensure the right content, access platforms, pricing and promotions are in place to drive growth amongst MTN customers.

RESPONSIBILITIES
Strategy Development and Implementation

Leverage MTN’s brand to drive first mover position in all Gaming & Spots areas in Sub Saharan Africa markets
Identify and work with identified e-sports and tournament partners to drive a programme for MTN
Develop a business case and plan of action for launching a Sport Betting offering for MTN
Continuously scan the market for growth opportunities in the Gaming eco system.

Go-to-Market

Develop with SM Gaming a roadmap that launches the key activities through a calendar agreed with e-sports, tournaments, sports betting and publisher partners.
Lead the development and execution of a Go-to-market plan that leverages MTN’s assets (across the 4Ps) and detailed digital marketing promotions.

Product Management

Implement a product offering roadmap with clear roll out plan for all OpCos
Implement an engagement and usage programme for all agreed partnership initiatives

QUALIFICATIONS
Minimum Job Requirements

Education:

Minimum of 4 years tertiary qualification/ 4-year Marketing, Media or Business Management (or related) Degree
Post Graduate Qualification/ Master’s in business administration/ relevant Master’s degree is advantageous
Fluent in English and any language of a country preferable
Sensitivity: MTN Internal

Experience:

3 – 5 years or more relevant work experience in Business Management & Product Roadmap execution in Gaming Company, or Gaming Division in a Telecommunications company.
At least 3 – 5 years’ experience in launching a Go-to-market plan for e-sports, Sports betting and tournaments
Experience in working with Gaming companies, publishers, e-sports and tournament providers
Experience working in a medium to large organization
Entrepreneurial spirit, self-driven and ability to motivate a fast-paced team
Understanding emerging markets is advantageous
Pan Africa multi-cultural experience is advantageous
Abreast of local and global best practices