Marketing, Communications, PR Specialist Senior – Affiliations

Durham, North Carolina,   Marketing, Communications, PR Specialist Senior – Affiliations   Job Description This role leads and manages the implementation of strategies and tactics in support of a comprehensive marketing and communications plan to build the Duke Health brand through affiliations and business partnerships. This is a hybrid position (minimum of one day per week in Durham based office) that may require occasional travel to affiliate locations.     Duties and Responsibilities Develop and plan promotional programs to promote DUHS activities and events through a variety of media. Write, produce and distribute communication tools. Provide communication support for special events and DUHS initiatives. Monitor and evaluate communication effectiveness, investigate trends, and recommend and implement modifications to improve communications. Write, edit and coordinate production of marketing collateral including print and digital materials. Develop, edit and maintain assigned DUHS web pages. Represent assigned programs on behalf of the department and serve on various committees as needed. Represent the department in various internal communications/marketing initiatives and seek opportunities to apply marketing principles and tactics to support these initiatives.

Perform other related duties incidental to the work described herein.       Required Qualifications at this Level   Education:  Bachelor’s degree in Marketing, Journalism, Business or related field is required.   Experience: Two years of directly related experience is required.   Degrees, Licensure, and/or Certification: N/A   Knowledge, Skills, and Abilities:  Strong business writing and copy-editing skills Excellent written and oral communication skills Excellent problem solving and critical thinking skills; ability to adjust tactics based on strategy and goal Ability to conduct background research, including interviews and synthesize information effectively Ability to prioritize and manage multiple projects Knowledge of marketing and advertising principles Knowledge of marketing technologies, ie content management systems, digital marketing tools Client focus; ability to meet expectations of internal stakeholders  Ability to collaborate across teams and with subject matter experts to complete projects   Job Code: 00005278 MARKETING, COMMUNICATIONS & PR SPEC, SR Job Level: E3   Duke is an Affirmative Action/Equal Opportunity Employer committed to providing employment opportunity without regard to an individual’s age, color, disability, gender, gender expression, gender identity, genetic information, national origin, race, religion, sex, sexual orientation, or veteran status.   Duke aspires to create a community built on collaboration, innovation, creativity, and belonging. Our collective success depends on the robust exchange of ideas-an exchange that is best when the rich diversity of our perspectives, backgrounds, and experiences flourishes. To achieve this exchange, it is essential that all members of the community feel secure and welcome, that the contributions of all individuals are respected, and that all voices are heard. All members of our community have a responsibility to uphold these values.   Essential Physical Job Functions: Certain jobs at Duke University and Duke University Health System may include essential job functions that require specific physical and/or mental abilities. Additional information and provision for requests for reasonable accommodation will be provided by each hiring department.

   

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